Bloomingdale's, a division of Federated Department Stores, was founded in 1872. In 2000, Bloomingdale's became the first major donor of EIF's National Colorectal Cancer Research Alliance with the creation of the 'Caring Star' pin. Bloomingdale's continues their support through the "b fashionable" campaign, which includes annual fundraising events and the creation of a limited edition t-shirt to benefit EIF's NCCRA.


Olympus is a precision technology leader, designing and delivering innovative solutions in healthcare and consumer electronics worldwide. Olympus works every day to develop technology that makes all kinds of images clearer, easier to capture, easier to communicate and understand. Just as Olympus is a leader in the world of photography, they are also a pioneer in the world of colon cancer screening - manufacturing much of the medical equipment used in screening procedures such as colonoscopies. Olympus has partnered with the EIF's National Colorectal Cancer Research Alliance to support research aimed at developing better tests, treatments and ultimately a cure for colorectal cancer.


philosophy is a skin-care company that believes beauty is more than skin deep. philosophy gives back to its loyal customers by supporting EIF's NCCRA through the creation of Laughing Gas bathroom spray, which fills any bathroom with a delicious-smelling scent in just seconds. A portion of the proceeds from the sale of this product benefit NCCRA, and is made available through philosophy’s website and special fundraising events on QVC.


Sanofi-aventis is one of the world's largest pharmaceutical companies. Backed by a world-class R&D organization, sanofi-aventis is developing leading positions in seven major therapeutic areas: cardiovascular disease, thrombosis, oncology, diabetes, central nervous system, internal medicine, and vaccines.